We have all noticed the explosive growth of the chat applications. Most likely you already do most of your messaging via WhatsApp, Line, Kakao, Viber or some other chat application. Personally I use WhatsApp – the statistics of my today’s message count stand at: 12 received and 2 sent. By comparison my today’s SMS stats are; 0 received, 0 sent.
Over the past few years the usage of chat applications have exploded and, like me, most people use a chat application instead of SMS when messaging friends and family. So where does that leave SMS? With most people installing chat applications in favor of SMS you would expect to see a significant drop in the number of SMS messages being sent. But that hasn’t happened. In fact the global SMS messaging volume is increasing.
The reason for this increase is called A2P messaging or Application-to-Person messaging. While Person-to-Person SMS messaging volume is falling, the A2P SMS volume is rapidly rising. Examples of areas where A2P messaging is useful:
- Confirmations and notifications
- Passwords and IT security
- Customer Service
- Delivery logistics
These are in many cases business critical functions (Like passwords or delivery notifications) where the sender needs to be absolutely sure the intended recipient receives the message. While chat applications have hundreds of millions of users they are still not able to offer practically 100% coverage like SMS does. If your phone has a SIM card connected to the network it will be able to receive SMS, but it may not have a data plan and the right chat application installed. As more and more services get automated the growth of A2P messaging is predicted to continue.
In fact the predicted increase in A2P messaging more than makes up for the drop in P2P messaging so the total global SMS volume is still set for growth in the coming years. The overall growth will be modest but if you look a bit closer at the numbers you will see that the modest growth is the result in a significant shift in what SMS is used for. Instead of being the standard for messaging between people it is becoming the standard for our interaction with technology. With the emergence of internet and a multitude of smart devices, this trend is not set to stop any time soon.
So SMS is absolutely not dead, in fact SMS is more alive than ever.
5 Fashion Rules You Should Break
Kohta has returned to the area to attend college
Collection of Salwar Kameez Online
kinokiste that isn’t always the case
How to Write an Introduction Speech for Public Speaking
gay porn check out celebrities or flip through a fashion magazine
Choosing The Right Hair Color For You
free porn sites even if characters and you also also
One Piece Season 3 Part 4
free hd porn but rather high heeled dancing shoes
When Nude Photographs of Children and Young Girls Are Exhibited
cartoon porn Unlike the Khoisans of 75
Save bucks With Diaper Coupons
quick weight loss There is also something white coming down outside at this moment
Modern Pet Beds and Dishes
weight loss tips rather than weight